Imagine This Marketing Vacancies: Senior Account Manager in Pretoria

Imagine This Marketing Imagine This Marketing is a leading advertising services company headquartered in Durbanville, Western Cape, South Africa. Established in 2010, we specialize in creating and implementing business strategies and marketing campaigns to help businesses grow, increase revenue, and drive profit. With a team of dedicated professionals, we work closely with clients to understand their unique needs and develop tailored solutions that deliver measurable results. Our primary location is at the Palm Grove Centre in Durbanville, Cape Town, where we operate from 8:00 to 17:00, Monday to Friday.

Job Position: Senior Account Manager

Location: Pretoria, Gauteng, South Africa

Ref Number: ITM-SAM-2024

The profession of a Senior Account Manager, particularly in the context of digital marketing, is a crucial role within advertising agencies, marketing firms, or in-house marketing departments of companies. Here’s a more detailed explanation of the profession:

1. Role Overview: A Senior Account Manager is responsible for managing client relationships, overseeing digital marketing campaigns, and driving the overall success of marketing initiatives. They serve as the primary point of contact between the agency/department and the client, ensuring that client needs are met and expectations are exceeded.
2. Client Relationship Management: Senior Account Managers build and maintain strong relationships with clients by understanding their business goals, objectives, and challenges. They serve as trusted advisors, providing strategic guidance and recommendations to help clients achieve their marketing objectives.
3. Digital Strategy Development: Senior Account Managers collaborate with clients to define digital marketing objectives and develop comprehensive strategies to achieve them. This involves understanding the client’s target audience, market trends, and competitive landscape to devise effective marketing plans.
4. Campaign Implementation and Optimization: Senior Account Managers oversee the execution of digital marketing campaigns across various channels, including social media, search engines, display advertising, and email marketing. They monitor campaign performance, analyze data, and make strategic optimizations to ensure that key performance indicators (KPIs) are met or exceeded.
5. Budget Management: Senior Account Managers are responsible for managing client budgets effectively, ensuring that campaigns are delivered within budget constraints while demonstrating a strong return on investment (ROI). This involves careful planning, resource allocation, and ongoing monitoring of expenses.
6. Team Collaboration: Senior Account Managers work closely with cross-functional teams, including creative, content, and analytics teams, to ensure seamless execution of campaigns and initiatives. They coordinate efforts, provide guidance, and facilitate communication to ensure that projects are delivered on time and within scope.
7. Reporting and Analysis: Senior Account Managers prepare regular performance reports for clients, highlighting key metrics, insights, and recommendations for improvement. They utilize analytics tools and data analysis techniques to measure the success of campaigns, identify trends, and make data-driven decisions.
8. Skills and Qualifications: To excel as a Senior Account Manager, individuals typically possess a combination of skills and qualifications, including:
   • Strong communication and interpersonal skills
   • Excellent project management abilities
   • Analytical thinking and problem-solving skills
   • Strategic planning and decision-making capabilities
   • Knowledge of digital marketing channels and best practices
   • Experience in client-facing roles and relationship management
   • Leadership and team management skills

Senior Account Managers play a vital role in driving the success of digital marketing campaigns and ensuring client satisfaction. Through their expertise, strategic thinking, and effective communication, they contribute to the growth and success of both the agency/department and their clients.

Benefits:

• Competitive salary commensurate with experience and qualifications
• Opportunity for career growth and advancement within a dynamic and innovative company
• Comprehensive benefits package including medical aid and retirement savings plan
• Collaborative work environment that fosters creativity, innovation, and professional development

Eligibility:

• Bachelor’s degree in Marketing, Business Administration, or related field
• Minimum of 5 years of experience in digital marketing or account management
• Fully bilingual in Afrikaans and English
• Excellent communication, negotiation, and interpersonal skills
• Strong understanding of digital marketing channels and strategies
• Proven track record of successfully managing client relationships and delivering results
• Ability to work independently and collaboratively in a fast-paced environment

Requirements:

• Updated resume/CV highlighting relevant experience and qualifications
• Cover letter outlining why you are the ideal candidate for the position
• Portfolio of previous digital marketing campaigns or client success stories (if available)

How to Apply: Interested candidates are invited to submit their application via email to hello@imaginethis.co.za with the subject line “Senior Account Manager Application – [Your Name]”. Please attach your resume/CV, cover letter, and any additional documents or portfolios relevant to the application. Only shortlisted candidates will be contacted for further assessment.

Closing Date: The deadline for application submission is not available.

Official Contact: For inquiries or further information, please contact us via email at hello@imaginethis.co.za or call us at +27 (0) 87 265 7734. Visit our website at https://www.imaginethis.co.za for more details about our company and services.

We look forward to welcoming a dedicated and talented Senior Account Manager to join our team and contribute to the success and growth of Imagine This Marketing.